Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Monday, December 31, 2012

Half-Caff

Philip and I have been drinking half-caff coffee for about a year now. A few roasters do a kind deed and go ahead and blend the regular and decaf coffee grounds into one container. As I was making the coffee this morning, this was the conversation Philip and I had when he noticed the half-caff label.

Philip: I want a company to put an image of half a calf on their half-caff labels.
Emily: What half would you put? The front or rear end? The top or bottom? You could bifurcate him from nose to tail and then what side would you use?
Philip: I'd leave that to the graphic design team.
Emily: Well, I suppose there is more than one way to half a calf.

Wednesday, August 31, 2011

Chick-fil-A rules



We're big fans of Chick-fil-A. We love their food, and their cow-centric marketing campaigned is genius.


Yesterday, I was going to get Anastasia dinner there. On Tuesday nights, this particular location was offering a FREE Kid's Meal with the purchase of an adult meal. (It just happened to be Tuesday.) Well, of course I got me and Philip dinner, too.


Later, I was pondering on how often Chick-fil-A gives away their food - like Cow Day where you can show up dressed as a cow and get free chicken or this deal yesterday where we got a free Kid's Meal.


So, I went to their site just a moment ago to get an image to post here, and what do you know...they giving away FREE breakfast sandwhiches Sept 6-10! All you have to do is go to their website and make a reservation. They have had this promotion before and we took advantage of it then.


Yet another great marketing tool brought to you by Chick-fil-A.

Saturday, October 23, 2010

The Radio Shopping Show

The Radio Shopping Show is a great way to find deals in the Jackson area! It can be found on 1400 AM WJQS in the Jackson metro area four (non consecutive) hours a day - 9-11, 12-1, and 3-5.

These are the deals I've found: a $25 gift certificate to Fleet Feet for $12.50, a $20 gift certificate to the Sunglasses Shop for $6, a round of golf in Brandon for $3.50, a $60 massage for $8, Cold Stone, Maggie Moo's, Planet Smoothie, and (this may be my favorite), a membership to the Rankin County Chamber of Commerce for $30!

The Radio Shopping Show works on the barter system. Advertisers offer gift certificates, products and services at no cost to the show in exchange for the advertising. So, The Radio Shopping Show profits what they sell the goods and services for and the advertisers have the on-air exposure. There are several "rules" in place that prevent callers from taking advantage of advertisers. For example, you can only purchase one certificate per 30 days per merchant. Ie, you can't call up The Radio Shopping Show and buy all the Chik-fil-A certificates they have available.

It's worth checking out the Shopper's Guide online. This lists all the merchants and the product or services they offer. But you do have to actually call the show during show hours to purchase. Click on The Radio Shopping Show image above to go to the website. Happy listening!